A creative interactive agency with broad
experience in multi-channel marketing
- Integrated Multi-Channel Marketing
- Integrating Social Media
- Development of Web Sites and Web
- Application Development
- Mobile Content and Applications
- Public Relations
- SEO/ Paid Search
- Multimedia Content Development
- Events (Display, Multimedia and Presentation, PR)
- Brand Development (naming and branding)
Web Application Development
There have never been greater opportunities to create value and to secure strong connections with customers with application development. We developed the Graphita web application to enables expressive graphical effects on high resolution photos. Our work included naming, branding, content and development of the working application. Other applications include mobile apps and embedded games for social networks like Facebook.
VISIT THIS WEB APPLICATION: www.graphita.com
Stand-alone Widget Applications
Because widgets are essentially embedable stand-alone web applications, you can use them to create connections that are capable of being replicated all over the internet; across communities, blogs and forums, mobile platforms and desktops.
The right widget strategy, effectively implemented can drive an entire business model. You only have to look at the 150+M registered users of Slide.com’s widgets to realize the power of this.
The essential secret to success with widgets is that like most things on the
internet - it takes investment of time and imagination. Magnity has a great
deal of experience with widget development: strategy, design, coding and distribution.
- Create widgets that are fun, useful, vital and/or cool.
- Develop, test and refine User Interfaces
- Seed distribution channels with user Blogs.
- Use your registered users to drive deeper adoption.
- Distribute via partner communities.
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How to get started with social media at your company
For most companies, adopting Social media will be nothing short of a major change in operating procedure. The biggest mistake would be to launch a blog or two, and add a couple of community pages and perhaps a twitter page.
This is not a new media, it is in fact a new approach to integrating customers. We have social media thought leaders who can take your company through this process, and make it inspirational, fun and engaging.
1. Analysis of your company’s reputation and development of a proposal for a comprehensive program.
2. Definition of organizing principals
3. Management buy-in , internal briefings
4. Systems, Processes and Materials
5. Seminars and online resources/ systems and courses etc.
6. Monitor/ Manage/Track/Optimize
REPORTING
We are offering a monitoring and reporting service that will keep you
informed of what is happening, areas of concern and adjust strategies.
SOCIAL MEDIA MONITORING
- Company and product names
- Key Industry Sites
- Newsgroups
- Key executives and Figureheads
- Competitor companies and Brands
- SERPs
- Blogs / Micro blogs and Communities
Talk with us about how we can get you started
towards results in Socail Media CLICK HERE
The Party Principal
You must design and build your company’s external communications infrastructure to connect with all your constituencies. To do this you must invest more than mere money. You must participate and invite participation as if your were inviting people to a party. Don’t try to sell anything. Offer ideas, entertainment, inspiration, relevant information and community as currency. Invite people to share and most importantly, contribute. Participate in open communities on the web as a good citizen. The model below is essentially a customer model. There will be other groups, Investors, employees etc.
Media is changing and evolving it's still the great stories that get told.
We thoroughly understand the opportunities, challenges and activities of telling your story in the media. We can help you craft a compelling story and get it out to all of your audiences. Whether 140 characters or 1,000 words, we know how to make it count.
1. Be everywhere - video, panels, keynotes, twitter, newspapers, magazines, your blog and on social media.
2. Get coverage from opinion makers who matter, from grass roots consumers to industry thought leaders.
3. Team up with partners to get exponential media results.
4. Build worldwide influence.
5. Founders and key executive interviews.
6. We can help translate technical jargon into plain English.
7. Connect with early adopters and key influencers
Effective search is VITAL
Building strong online brands is all about search optimization
and owning the right keywords and search terms – these can be
built into every
touch point. Effective search optimization
goes so far beyond Meta-tagging and
back-link.
A deeper strategic approach is required:
- Advantages of PPC /paid search to advance organic results
- Importance of integrated key words across all digital media
- Strategies that understand, anticipate and capitalize
on competitive positions.
- Planning and managing paid search
- Effective use of landing pages and sub-domains
- Local vs. Global
- Enhanced search with social networking and blogging
Site optimization for
conversational marketing
We offer a range of comprehensive and pragmatic solutions to help you and your team to evaluate and optimize interfaces for usability, revenues and conversion objectives. With conversational marketing the number of constituencies interacting with your site are likely to increase – it all gets more interesting, the challenges remain:
- Effectively connect people with the information they want for the stage of their relationship with the company.
- Routing flows and landing pages to optimize performance
- Prioritize productive activities by users.
- Achieve SEO goals.
- Optimize site based on actionable metrics.
- Perfect the elements that are driving adoption.
